Gisele Bundchen lends her support and image to a number of charities and humanitarian causes, such as the I am African campaign, in which she painted her face to protest the lack of attention given to Africa's HIV/AIDS victims. Without receiving payment, Gisele Bundchen was, in 2006, the face of American Express Red Card, an initiative launched by U2 front man Bono and Bobby Shriver to send a percentage of monies earned from the financial transactions of this credit card to Africa's HIV/AIDS victims.
In the late 1990s, music video director Little X discovered Melyssa Ford while she was working as a bartender at a Toronto nightclub and helped launch her modeling career. She has appeared in music videos, men's magazines, television programs and films. Ford was an on-air personality for Sirius Satellite Radio's Hot Jamz channel, Melyssa Ford sells a line of calendars and DVD.
